The short answer
Standard A+ images range from 970 × 600 pixels for the header banner to 300 × 300 for most feature images. Premium A+ uses larger images, such as 1464 × 600 for full-width modules with a separate 600 × 450 mobile version. A+ content can include up to 7 modules, and one A+ page cannot mix Standard and Premium modules.
Check your image against these rules for freeStandard A+ Content image sizes
These are the minimum sizes for the most-used Standard modules. Text belongs in the module’s text fields wherever it has them, because that text stays readable on a phone.
| Module | Image size (px) | Best for |
|---|---|---|
| Header image with text | 970 × 600 | The opening banner |
| Image with text overlay | 970 × 300 | A wide lifestyle or feature banner |
| Single side image | 300 × 300 | One feature with a paragraph |
| Image and sidebar | 300 × 400 and 300 × 175 | A main view with a supporting detail |
| Single image and highlights | 300 × 300 | A photo with a bullet list |
| Single image and specs | 300 × 300 | A photo with a spec list |
| Three images and text | 300 × 300 each | Three short benefits |
| Four images and text | 220 × 200 each | Four short benefits |
| Four images in a quadrant | 135 × 135 each | Small icon-like details |
| Multiple images with tabs | 300 × 300 each | 2 to 4 switchable views |
| Company logo | 600 × 180 | A brand logo |
Premium A+ Content image sizes
Premium modules are larger and look better on modern screens, but Amazon controls who can use them, so check your eligibility in A+ Content Manager first.
| Module | Image size (px) | Best for |
|---|---|---|
| Full background image | 1464 × 600, plus 600 × 450 for mobile | A full-width brand moment |
| Full background with text | 1464 × 600, plus 600 × 450 for mobile | A full-width banner with a headline |
| Image and text | 800 × 600 | One feature in depth |
| Dual images with text | 650 × 350 each | Two features side by side |
| Four-column images | 300 × 225 each | 3 or 4 short benefits |
| Image carousel | 1464 × 600, plus 600 × 450 for mobile | 2 to 6 swipeable panels |
| Navigation carousel | 1464 × 600, plus 600 × 450 for mobile | 2 to 5 named panels |
Designing for the mobile crop
Most shoppers see A+ on a phone. Premium full-width modules have two image fields because the wide desktop frame and the 4:3 mobile frame show different areas.
- Keep the product and headline in the central area, so they survive both crops.
- Make on-image text large. A line that reads well at 1464 pixels wide can become unreadable at phone width.
- Preview the module on a phone before submitting it.
- Add alt text to each image: it is required, and it helps shoppers using screen readers.
Rules that get A+ content rejected
A+ is reviewed by Amazon before it goes live. Common reasons for rejection include:
- Claims about being the best or number one, and comparisons with other brands.
- Pricing, discounts, shipping promises or customer reviews.
- Contact details and links to other websites.
- Medical or other claims you cannot support.
- Images that do not match the product.
Common questions
What size should A+ Content images be?
It depends on the module. The common Standard banner is 970 × 600 pixels, and the common Premium banner is 1464 × 600 pixels with a 600 × 450 mobile version.
Can I use bigger images than the listed size?
The sizes above are the minimums for each module. Use the module’s exact ratio, since images in another ratio have to be cropped.
How many modules can A+ Content have?
Seller accounts can use up to 7 modules on one A+ page, and all of them must be either Standard or Premium.
Sources
Platforms change their rules, so check the latest requirements in your seller account before you upload.